You’re Not Competing With Humans Anymore For Attention

Author

Dan Sanchez
June 26, 2025

AI video is having a moment. And not just in deep tech corners, but right in your feed. Whether it’s creepy dream-like visuals, ASMR fruit cutting, or cats diving into pools—they’re everywhere. The pace? Blistering. The quality? Often shockingly good. What does that mean for you? Time to rethink your content game.

Creators are no longer just competing with each other—they’re competing with marketers. And they’re winning with AI. Let’s break down what’s actually happening and what you can do about it.

Dan’s Bookmarked Links Worth Checking Out This Week:

AI video is the new battleground for attention:

AI-generated short-form videos are dominating TikTok, Reels, and even LinkedIn. From surreal face-morphing horror to hyper-realistic cats diving off boards—this isn’t fringe anymore.

Why it matters: These videos grab attention fast. And attention is your first metric in marketing.

Vibe Coding: The No-Code Revolution

Dan predicts over 50% of AI-savvy marketers will be "vibe coding" within a year—using AI tools to build full landing pages or apps with simple prompts.

Travis is skeptical, but the debate highlights a core truth: low-code AI tools like Lovable, Claude's artifacts, and custom GPTs are becoming game-changers for fast deployment.

The Creator vs. Marketer Gap is Growing

Creators can iterate at breakneck speed. Marketers? Still dealing with sign-offs.

Translation: Your agile AI adoption strategy isn’t a luxury—it’s a competitive edge.

Truth is the New Premium

With hyper-realistic fake news and AI influencers on the rise, being authentically human will matter more than ever. Personal brands and verified accounts will become the new trust anchors in the attention economy.

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⚙️ Everyday AI Wins

Danchez:

  • 8-bit Animation: Turned a photo into 8-bit art with ChatGPT + MidJourney, then animated it for LinkedIn content.

  • Maze Metaphor Graphic: Used ChatGPT to illustrate “Google = maze, ChatGPT = GPS” and posted it side-by-side.

Travis:

  • Local Outreach Hack: Used GPT o3 to find the exact city official he needed for an event—got a phone number and call done in minutes.

  • Minecraft Mastery: Uses ChatGPT to help him navigate the game lore of Minecraft while playing with his kids—“Ask ChatGPT” is the new “Google it” at his house.

📊 Poll Breakdown

Sam Altman’s tease:
“When will an o3-mini-level model run natively on a phone?”

Why it matters: Native AI means instant speed, no servers, and tighter app integration. If Altman’s teasing 2025, marketers should prep for local-first AI workflows this year.

🔥 Viral Breakdown: ChatGPT Crushes the App Store

A SimilarWeb chart just went wild:

  • ChatGPT = 1M+ iOS downloads/day

  • Next best (Facebook)? 300–400K/day

🤯 It’s not even close.

Translation: The AI race isn’t just about usage. It’s about distribution—and OpenAI is running laps.

👋 Until Next Time

Whether you’re diving into vibe coding, battling for social attention, or just trying to keep it real, AI is moving fast.

Keep experimenting, keep testing, and let us know: Are you team “vibe code everything” or “still need my dev”?

Hit reply and share!